eCommerce Development | CMS Development | Website Development | Online Marketing - Part 6

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New leadership ushers in changes for Google+

It seems some changes are afoot at Google, specifically with its social network, Google+. On Sunday, Bradley Horowitz, a longtime executive at Google announced that he is taking over leadership of Google’s social products – but he didn’t say Google+. Instead, his announcement mentioned “Photos and Streams.” Then on Monday, in an interview with Forbes, […]

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Key things to keep in mind with the Yahoo Small Business spin-off

As you’ve heard, Yahoo recently announced plans to spin its eCommerce platform, Yahoo Small Business, off into its own separate company called SpinCo, later this year. If your business currently runs on the Yahoo platform, you may have some concerns about what this change could mean for your business – and what you may need […]

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How to Overcome the top 4 challenges of running an eCommerce Business

Whether you’re just getting started or have been running an online business for a while, you’ve probably faced some common challenges that many online retailers deal with at some point or another. This article will review four of the most common challenges of running an online store and share some strategies to help you overcome […]

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eCommerce integration with brick and mortar retail:

5 ways to merge your online store with your offline business As shopping trends have shifted rapidly over the last few years, many retailers find that they’ve been treating their online store and their brick and mortar store like two separate businesses. As each store grows in different ways, they often seem to grow separately, […]

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23Jan
2015

Tips for eCommerce Social Media Marketing in 2015

Social media marketing is only expected to grow in 2015 yet many online retailers still aren’t sure what’s in it for them or how to use it effectively. If you’ve dabbled in social media in the past, or you haven’t paid much attention to your social channels lately, this article aims to show you some […]

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Why you need a mobile-friendly site in 2015

More than 2/3 of Americans now have smartphones and they’re using them to buy online – and not just a little bit. Traffic from mobile devices was off the charts this past holiday season with big chain retailers reporting record numbers. During the 2014 holiday season: 70% of Walmart’s traffic came from mobile devices More […]

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Reasons why you should migrate to the Magento Platform

Discover the biggest benefits of using the Magento platform for your eCommerce site If you have an eCommerce site or are planning on starting one, odds are you’ve heard of Magento, and with good reason. Magento is by far, the most popular eCommerce platform with more than 240,000 sites using it for their online stores. […]

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07Jan
2015

Why should you upgrade your Magento platform to the newest version?

Three good reasons to upgrade your website’s Magento platform Your eCommerce platform is crucial to your website. It does almost all of the technical stuff that keeps your site churning for you as well as your customers. It manages your inventory, tracks your customers’ accounts, manages shopping carts, adjusts prices, manages content, places orders and […]

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