Online shopping numbers reached new heights in the 2022 Black Friday and Cyber Monday Sale Season. According to Adobe, the total estimated season revenue is more than 210 billion dollars for the 2022 sale season.
The consumers are spending the most this season! The revenues hit 11.3B Dollars on Cyber Monday with 5.3B dollars on Thanksgiving and 9.12B dollars on Black Friday.
Adobe predicted that Cyber Five (the days from Thanksgiving through Cyber Monday) would generate $34.8 billion in online spending and represent 16.3% of the November to December holiday season.
Consumers spent $5.29 billion on Thanksgiving Day, a 2.9% increase over last year, according to Adobe, which also projected Cyber Monday would grow 5.1% over last year with $11.2 billion in sales.
A record 48% of all eCommerce sales on Black Friday were made on smartphones. On Thanksgiving, 55% of online sales were on mobile, up 8.3% YoY. – Tech Crunch
However, the conversion rate was 6.9% on desktop and 3.6% on mobile for Cyber Monday sales.
The Buy Now, Pay Later feature was trending with a 78% increase in demand during BFCM sale season from the previous week. If you don’t have this feature in your store, connect with an eCommerce expert at ioVista now to gear up your sales game for the upcoming Christmas sale season.
Experts are predicting strong sales numbers for the rest of the year 2022 and we hope your online store is ready for that. However, if you haven’t gained the desired sales during BFCM, a small change in your Google shopping ads campaign or code audit can improve your sales by 40-50%.
Mike Patel is a digital marketing enthusiast, innovator and President of a leading Digital and E-commerce Development Agency in Dallas, Texas. Mike holds a BS, Computer Science degree from Wayne State University and is a key player in the E-commerce development and digital marketing industry since 2004. The scope of technology in his extensive experience of more than 15 years ranges from Magento, Shopify, BigCommerce SEO (Search Engine Optimization), PPC (Pay Per Click) management, E-commerce SEO, Google Shopping Ads and more.
Mike Patel
15 Dec 2022Mike Patel
24 Nov 2022Mike Patel
17 Nov 2022Mike Patel
17 Nov 2022Mike Patel
27 Oct 2022Mike Patel
27 Sep 2022Mike Patel
15 Sep 2022Mike Patel
10 Sep 2022Mike Patel
23 Aug 2022Mike Patel
17 Aug 2022Mike Patel
01 Jul 2022Mike Patel
14 Jun 2022Mike Patel
11 May 2022Mike Patel
03 May 2022Mike Patel
27 Apr 2022Mike Patel
01 Apr 2022Mike Patel
29 Mar 2022Mike Patel
01 Mar 2022Mike Patel
24 Feb 2022Mike Patel
11 Feb 2022Mike Patel
27 Jan 2022Mike Patel
13 Jan 2022Mike Patel
17 Dec 2021Mike Patel
30 Nov 2021Mike Patel
26 Oct 2021Mike Patel
20 Oct 2021Mike Patel
05 Oct 2021Mike Patel
30 Sep 2021Mike Patel
21 Sep 2021Mike Patel
17 Sep 2021Mike Patel
16 Jun 2021Mike Patel
03 Jun 2021Mike Patel
06 May 2021Mike Patel
04 May 2021Mike Patel
18 Feb 2021Mike Patel
15 Feb 2021Mike Patel
28 Jan 2021Mike Patel
29 Jul 2020Mike Patel
21 Jul 2020Mike Patel
09 Jul 2020Mike Patel
29 Jun 2020Mike Patel
11 Jun 2020Mike Patel
21 May 2020Mike Patel
24 Apr 2020Mike Patel
14 Apr 2020Mike Patel
10 Apr 2020Mike Patel
05 Mar 2020Mike Patel
25 Feb 2020Mike Patel
18 Feb 2020Get in touch with us if you have a web development or digital marketing project that you would like to get underway!
TOP
Get in Touch