Monarch Cypress

Monarch Cypress is a leading luxury hotel and spa amenities supplier specializing in bathrobes, towels, and slippers. Their products are made from the finest materials and offer a wide range of styles and designs to meet each client’s unique needs. Founded in 1996, the company has since established a reputation for quality and excellence in the hospitality industry.

Monarch Cypress
  • 187%

    Increase in Revenue
  • 61%

    Improved Conversion Rate
  • 105%

    Increase in Orders
  • 19%

    Increase in Paid Clicks


Monarch Cypress needed assistance driving website traffic via SEO and Google Ads. Over the years, they lost market share and struggled to increase CTR, improve conversion rate, and boost orders and revenue with a good ROAS. They had spent the last four years with another agency that had automated their Google Ad campaigns and had a "set it and forget it" attitude.

  • Monarch Cypress

Our Solution + ioVista Secret Sauce

To overcome the challenges faced by Monarch Cypress in accelerating traffic to their eCommerce store, ioVista began to improve their conversion rate, paid clicks, and revenue through effectively utilizing SEO and Google Ads techniques within the given budget. We used data-driven methods to evaluate the existing Google shopping ads campaigns and successfully made them profitable. We built authority-generating content and backlinks to boost search rank and increase organic traffic.

  • Optimized category and product pages to improve search engine visibility using targeted keywords.
  • Created compelling ad copy to attract the target audience, including a strong call to action.
  • Set up conversion tracking to measure the success of PPC campaigns.
  • Excluded negative keywords for irrelevant search queries that triggered ads and wasted ad spend.
  • Used sitelink and call extensions to enhance ad visibility and improve click-through rates.

The Results

Our data-driven methods evaluated their existing Google shopping ads campaigns and made them profitable with:

  • 61% improvement in conversion rate
  • 105% increase in orders
  • 19% increase in paid clicks
  • 187% increase in revenue
Client Testimonial

Their paid search management has led to a 187% increase in revenue and a 20% DECREASE in spend!

Monarch Cypress
Let’s work together to create a unique experience.

Contact us today to see how easy it is to make eCommerce success a reality.

or Call us at: +1 214-699-4391