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26Oct
2020

Five BFCM Strategies Merchants Love To Implement For Holiday Marketing

The most wonderful time of the year for shoppers and the busiest time of the year for merchants, Black Friday Cyber Monday (BFCM) is a prelude to the holiday shopping season. It offers consumers exciting ways to enjoy a long weekend and take advantage of amazing deals, accentuate their gift-giving plans, or just treat themselves. […]

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13Oct
2020

Make Your Business Bloom Year-Round – 5 Ways to Turn Holiday Shoppers into Lifelong Customers

There are certain times of the year that e-commerce stores are buzzing with holiday energy. Famously, what is known as “Black Friday” and “Cyber Monday” are characterized by consumers looking for quick buys and killer deals. Many may dart on to a page and grab a sale without even remembering what e-commerce business they visited. […]

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24Sep
2020

15-Point Checklist For Black Friday/Cyber Monday 2020

Black Friday and Cyber Monday create the sandwich of the best shopping and sales weekend of the entire year. With each year, both of them get bigger and bigger and everyone in the country rushes to get gifts for their friends, family, coworkers, loved ones, and of course, themselves. How are you planning to make […]

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21Sep
2020

Not to Say We Told You So… 2000 Magento Stores Hacked In The Largest-Ever Magecart Campaign

Sites still using the Magento 1 platform just got a serious wakeup call. Sansec recently reported the news that hundreds of Magento Stores were hacked last weekend. The early breach detection system by Sansec that monitors the e-commerce spaces for security threats detected 1904 Magento stores having a keylogger (skimmer) on their checkout pages. The […]

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08Sep
2020

Grow Your Business – Holiday Marketing Strategies For 2020

The holiday season 2020 is around the corner and it is predicted that 92% of people will shop online this holiday season. With customer retention is a primary goal of any business, this is the best time of the year when you can connect and create a bond with your customers.  Invest in these business […]

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01Sep
2020

Google Shopping Campaigns Vs Google AdWords

Though there are many ways to generate sales for an e-commerce store, one method which is often overlooked is Google Shopping Ads. Also, Google Shopping is mixed or altered with other e-commerce promotion by Google is Google Ads. Merchants are often confused between Google Shopping Ads (formerly Google Product Listing Ads or PLAs) and Google […]

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19Aug
2020

These 5 Marketing Strategies Will Change Your Local Business

These 5 Marketing Strategies Will Change Your Local Business

As the owner of a small or local business, you always thrive to connect with the people in the service area of your business. Though your strategies will necessarily be different from those of large corporations or companies that cast a wide regional net your goal is to come up with good ways to reach […]

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18Aug
2020

Optimizing Your Google Shopping Ads For Selling Success

For online retailers, promoting your merchandise on multiple platforms is extremely important for increasing your revenue. With increasing competition on online shopping platforms like Etsy and Facebook Marketplace, it can be difficult for newer retailers to have products seen by a wider audience. With search engine optimization marketing, user research and keyword searches, Google has […]

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