Truck AC is your direct source for Heavy-Duty Parts on Truck, Bus, and Off-Road Equipment applications, and your premier destination for all things related to truck air conditioning systems. With a focus on providing high-quality air conditioning products and solutions for the trucking industry, has established itself as a trusted supplier of essential equipment for truck owners and operators.

Truck AC
  • 196%

    Revenues Increased
  • 156%

    Orders Increased
  • 7%

    Conversion Rate Increased
  • 48%

    Facebook Orders Increase

Goal wanted to solve three major issues: they needed a higher visibility online, wanted a better ROAS and better engagement and results from Facebook.

  • Truck AC

Our Solution + ioVista Secret Sauce

Facebook: We recommended and setup Retargeting campaigns to show ads to people who had visited their eCommerce website on the Magento platform We created a Look alike audience using matched data points with Facebook profiles from customers who purchased products from and showed this new audience products they would be interested in purchasing within the Facebook feed.


PPC: We consulted on paid adversiting campaigns after reviewing their data, we identified wasted ad spend and missed opportunities. With this data we were able to suggest new campaigns and targeting which have resulted in a higher ROAS.


SEO: After a comprehensive Technical SEO Audit, we were able to identify many technical issues on TruckAC’s Magento website, that were affecting the speed and performance and the Core Web Vitals. These issues were preventing a high search ranking. Once fixed the customer experience and rankings improved significantly.

The Results

Our collaborative efforts with have resulted in substantial achievements, reinforcing their digital presence and driving notable business growth. These accomplishments include a significant increase in new users, underlining the expansion of’s reach. Moreover, a substantial surge in online sales reflects improved revenue, while increased paid traffic has contributed to enhanced visibility and conversions. In addition, a notable increase in orders highlights the website’s improved appeal and customer engagement. Finally, the Return on Investment (ROI) has seen a substantial boost, indicating improved efficiency in ad spending. These accomplishments underscore’s position as a premier supplier of truck air conditioning solutions and exemplify the significant success of our collaborative efforts.



  • New users increased 160.57%
  • Revenue increased 196.77% 
  • Conversion rate increased 7.17%
  • Orders increased 156.74% 


  • Clicks increased 124.52%
  • Conversion rate increased 4.41%
  • Orders increased 162.90%
  • Revenue increased 222.14%


  • Users increased 84.81%
  • Orders increased 50.00%
  • Conversion increased 170.79%
  • New users increased 105.20%
Client Testimonial

ioVista is a top notch Digital Marketing Agency, from SEO Optimization, and Social Ad Setup, to PPC Consultation, they can provide the services that you need to take your business to the next level.

Truck AC
Joey Rosato COO
Let’s work together to create a unique experience.

Contact us today to see how easy it is to make eCommerce success a reality.

or Call us at: +1 214-699-4391